Apple Apologises For Slowing Older iPhones Down

1 year ago
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Apple has apologised after facing criticism for admitting it deliberately slows down some ageing iPhone models.

The company now says it will replace batteries for less and will issue software in 2018 so customers can monitor their phone’s battery health.

Some customers had long suspected the company slowed older iPhones to encourage customers to upgrade.

Apple admitted slowing some phones with ageing batteries but said it was to “prolong the life” of the devices.

In a statement posted on its website, the firm said it would reduce the price of an out-of-warranty battery replacement from $79 to $29 in the US for anyone with an iPhone 6 or later. In the UK the prices will drop from £79 to £25.

It said it was pushing ahead with measures to “address customers’ concerns, to recognise their loyalty and to regain the trust of anyone who may have doubted Apple’s intentions”.

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“At Apple, our customers’ trust means everything to us. We will never stop working to earn and maintain it. We are able to do the work we love only because of your faith and support – and we will never forget that or take it for granted,” it said.

The firm has had eight separate lawsuits in the US filed against it over the matter, and had also been facing additional legal action in Israel and France.

Apple acknowledged earlier this month that it does deliberately slow down some models of the iPhone as they age.It said it had made changes to the iOS operating system to manage ageing lithium-ion batteries in some devices, because the batteries’ performance diminishes over time.

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“Lithium-ion batteries become less capable of supplying peak current demands when in cold conditions, [when they] have a low battery charge or as they age over time, which can result in the device unexpectedly shutting down to protect its electronic components,” the company said.

It also emerged on Thursday that the tech giant’s chief executive Tim Cook had been ordered by the firm to only use private jets for both business and personal transport for security reasons.

In November, Apple was forced to release an update to fix a security issue with its Mac operating system that made it possible to gain entry to a device and administrative powers without a password.


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3 COMMENTS

  1. I don’t get the huge deal. I feel like everyone is just being immature children or just selfish and immature adults wanting to find something else to wine and cry about. First off. Apples been doing doing this for years it’s not something new they have been doing it for years. 2nd it’s not really noticeable. Yes the older your phone the more noticeable it’s gonna be. But here’s the thing people who want best RESPLUTION best speed power and the latest newest software as well the fastes speed are gonna be the ones who constantly but the new iPhone. People who aren’t that big on the newest Time new features ETC are the ones who hold onto the phones until it’s on its last leg. Your iPhone battery will deplete over time any Apple user knows this is a fact yes they slow it down but it’s to help you with your battery problem. Some people can’t afford a 400$ phone then a extra battery or iPhone battery case. People who can afford them are more likely to go ahead and upgrade their phone. So if your iPhone battery is only lasting coupled hours you honest better be thankful for that slow down or you could never take your phone off a charger. Again I don’t see the huge deal it’s gone on for years but now that Apple confirmed it everyone goes crazy. Ok yes they never admired to it till recently but think about it how many products do you get screwed on but they don’t tell you the bad things? I mean we know websites now take our info to use it for adds etc they never told us they were doing it we just found out about over time. Yet no one goes sole shit about that.

  2. Yes I’m upset I still use my 4s cause I like the size and now it’s almost not useable cause it so slow this ready makes me mad I can replace the battery but I cannot speed it up to what is was
    Apple you have lost a long time customer Android here it come Apple you suck!

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